Do your clients actually read your newsletter? I want ours to be the one they open first.
I get a lot of newsletters from luxury travel sources, full of hotel openings and new trends. When I cleaned up my inboxes for inbox zero, I kept every one of them, because that's data my clients would love.
“provide our clients with a newsletter they actually want to read.”
Turn their newsletters into ours
Here's what we're building next. The plan is to have Claude read those travel newsletters and pull out the hotel openings and trends our clients care about. Then it'll write our own newsletter, in our voice and our tone.
And we're making it fun, with a little Black pop culture, so our clients get a newsletter they actually want to read.
How it works
From their newsletters to ours
- 1
Luxury newsletters arrive
- 2
Filed to Marketing/Travel
- 3
AI pulls what matters
hotel openings, trends
- 4
Written in our voice
with Black pop culture
- 5
A newsletter clients read
How I do it
How we're building it
- 1
Read the folder
every luxury newsletter we kept
- 2
Keep what fits
hotel openings and trends
- 3
Write it our way
our voice, our tone
- 4
Check every source
before anything goes out
Keep every source, and check it all before anything goes out.
Source: Claire B. Soares, from her own travel business and live trainings.
The research is already in my inbox
Those newsletters land every week. I don't have to go find anything. I just need AI to read them and write up what fits our clients the way we talk. I'll walk you through the build as we put it together.
Here's the prompt we're starting with. Paste it into the AI assistant that can read your email.
Copy this prompt
You're my newsletter editor. Read the travel newsletters in my "Marketing/Travel" folder from the last [week/month]. 1. Pull out what my clients would care about: new hotel openings, trends, and what's new in the places we travel. 2. Only use what's in those newsletters, and keep the source for every item so I can check it. 3. Draft a short client newsletter in my voice and tone. Make it fun, with a little Black pop culture where it fits. 4. Show me the draft and your list of sources before anything goes out. Never send anything for me.
A note before you try this
Check every hotel opening and date against the source before it goes to a client. Newsletters change, and AI can mix things up. Then read the whole draft yourself, out loud, before anything goes out.
Build your newsletter with me
If you came here from Instagram, comment NEWSLETTER on the post. And inside Travel AI University, we build the AI employees that write for you in your own voice.
Common Questions
Can AI write a client newsletter from other travel newsletters?
Yes. Claire already files her luxury travel newsletters into one folder. Her plan is to have AI pull out the hotel openings and trends and write them up as her own client newsletter, in her voice, keeping every source so she can check it.
How do you make a travel newsletter people want to read?
Claire's plan is to write it the way her brand talks, with fun Black pop culture woven in, so it reads like a note from a friend and not another email clients delete.
Do you need to check what AI pulls from newsletters?
Yes. Check every hotel opening and date against the source before it reaches a client, and read the full draft yourself before it goes out.
Written By
Claire B. Soares
Claire B. Soares is the founder of Travel AI University, a 6x Condé Nast Traveler Top Travel Specialist, and a Certified AI Consultant with a B.S. in Computer Science. A top 10% enterprise sales executive, she sold $3.4B+ in enterprise software to Google, Microsoft, IBM, Boeing, the federal government, and the DoD, then built $16M+ in leisure travel sales.
About Claire
